Film House is currently the largest cinema chain in Nigeria with locations in several major Nigerian cities. Its cinemas receive millions of visitors each year. The brand collaborated with other top brands like Maggi, Golden morn and Nescafé to carry out a campaign in 2020.
The campaign was targeted at improving the cinema culture in Nigeria and showcasing the participating brands. Several schools were visited during the campaign with The 606 contracted to secure a venue for the event in each school. This was done with remarkable success.