TECNO Mobile is one of the leading mobile phone makers in Africa. In Nigeria, the Tecno brand is quite popular especially among the youths. As a way of appreciating the country’s vibrant and creative youths, the company organized a Talent Hunt contest in 11 schools. The goal was to unravel the number 1 talent in the country & also create more awareness about TECNO Spot.
Activation awareness for the talent hunt competition was handled by The 606 Agency. Over 1500 entries were received for the competition with the top 10 invited for the grand finale at FCE Akoka.